The biggest decision you’ll never make in this life-changing format.

Buying Blind is the radical reality format that sees a family hand their life-savings to experts to purchase them a home – without having seen it!

The family meets with a host, plus property and interior design experts, to discuss how problems with their current home are affecting their lives. Interviewing the family members together and separately reveals conflicts, and highlights the difficulty in finding the right property.

The family must then decide whether to hand the experts their life-savings to buy a house on their behalf, or walk away. If they part with the cash, the experts start house hunting and eventually put in an offer.

After a blindfold reveal of the house, any disappointment on seeing their new home for the first time soon disappears when the experts divulge they have kept money aside for a revamp. After renovations, the experts show the family their new house, completely transformed.



  • A success for Bravo in the US, and a ratings hit on RTL (the Netherlands) and TV3 (Denmark) over two seasons
  • Also licensed to territories including Nine Network (Australia), SBS (Belgium), Nelonen (Finland) and M6 (France)
  • Multiple award nominations, including the 2018 Rose d’Or Awards, 2018 International Format Awards and the 2019 Realscreen Awards

Also available on tape:
Buying it Blind (US): 60′
Buying Blind (Australia): 60′

Created by Kinetic Content
Produced by Snowman Productions for TV3 (Denmark)

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