Gravitas Ventures has acquired worldwide rights to The Rainbow, directed by Zak Knutson. The documentary features interviews with rock’n’roll legends Ozzy Osbourne, Slash, Gene Simmons, Lita Ford, and the late Lemmy Kilmister. The documentary will be available on demand from October 29.

The Rainbow explores the vast history of Hollywood’s famed The Rainbow Bar & Grill on the Sunset Strip. The iconic venue founded in 1972 is filled with rich rock and roll history. The documentary gives viewers an inside look at the Maglieri family who has owned the venue and dedicated their lives to preserving rock history.

“Telling the story of The Rainbow Bar & Grill, The Whisky A Go Go and the Maglieri family in this film has been a great honor and one that truly represents the history of rock n’ roll in America” said producer Matthew Perniciaro of Bow and Arrow Entertainment.

Perniciaro and Michael Sherman of Bow and Arrow produced the film, with Todd Singerman, Erik Kritzer of Link Entertainment, Mikeal Maglieri and Mike Maglieri Jr. serving as executive producers.