Seven.One Studios International has signed new format and tape deals for its hit reality format Married at First Sight across North America, Australia and Europe.
2026 will see the return of Married at First Sight in Spain, where Mediaset has commissioned a new season of the hit reality series to be produced by Bulldog; the show previously aired on Antena 3 between 2015 and 2018.
Meanwhile in the Nordics, Swedish broadcaster SVT has signed up for its first supersized season, commissioning a sixteen-episode, season 15, which will air in 2026.
In another new deal, TV2 in Norway and public broadcaster NRK have both acquired Married at First Sight tape for the first time. NRK has acquired season 11 and season 12 of Married at First Sight Sweden and season 11 of Married at First Sight Denmark, while TV2 has acquired Married at First Sight UK seasons 10 and 11 and Married at First Sight Australia seasons 12 and 13. In other Nordic tape news, Sýn in Iceland has picked up Married at First Sight Australia seasons 12 and 13, plus Married at First Sight UK seasons 9 and 10.
Broadcasters in the English-language territories are also doubling down on their commitment to the world’s most successful dating format.
Canada’s Corus Entertainment has acquired Married at First Sight UK seasons 9 and 10, Married at First Sight Australia seasons 12 and 13 and Married at First Sight USA seasons 19 through 22 for the broadcaster’s Slice network. Married at First Sight USA season 19 was the first season to air on Peacock, the format’s new home in the US. The streamer has signed a three-season deal beginning with season 19, which aired this fall. Kinetic Content are the producers. While in addition to commissioning season 13 to air in 2026, Australia’s Nine has also taken delivery of a huge 32-season bundle of Married at First Sight English-language tapes, encompassing the UK and New Zealand versions, plus Married at First Sight USA Spin-0ffs. Downunder, the dating format continues to dominate schedules – the finale of season 12 was the country’s No 1 series, topping Total People and all key demographics in every metro market. And in the UK, where Married at First Sight UK S10 has just successfully aired on E4, the broadcaster has confirmed its commitment to the brand, acquiring the upcoming Married at First Sight Australia season 13 for E4, relicensing Married at First Sight Australia from seasons 4 onwards, and Married at First Sight New Zealand seasons one to three for streaming.
Tobias Schulze, SVP Global Sales at Seven.One Studios International, commented on the format’s continued expansion: “Over 35 different versions of Married at First Sight have been produced around the world, and tapes of these local versions have now been sold to over 100 countries. The success of the brand shows no sign of slowing down as these new commissions and ever-popular tapes sales demonstrate.”
Created and produced by Snowman Productions, a Seven.One Studios company, for Denmark’s DR, Married at First Sight has become the world’s most-watched relationship show and one of the highest-rated formats of the decade. The series follows singles who have struggled to find love and are matched by a team of experts. They meet their partners for the first time at the altar, before embarking on their journey as a married couple. From the wedding to the honeymoon and beyond, cameras capture every moment, with experts analyzing their relationships. After six weeks, each couple must decide whether to stay married or file for divorce.