It’s all about the taste at MIPCOM! Nine Network Australia has secured rights to cooking competition show “The Taste” for both a local remake as well as for the US version.

Yan He, Regional Sales Director Australia at Red Arrow International, says, “I am absolutely thrilled ‘The Taste’ has been picked up by Nine Network. ‘The Taste’ truly takes cooking shows to the next level – the feedback from buyers here at MIPCOM is terrific.”

In the US, ABC has ordered eight episodes of “The Taste” in which famed foodies Nigella Lawson and Anthony Bourdain head a distinct panel of four judges to pit America’s most skilled cooks against one another.

“The Taste” was created by Kinetic Content, Red Arrow’s US production company led by Chris Coelen.

The Taste

Our culinary superstars are going back to basics: The Taste! Both home cooks and restaurateurs are given the opportunity of a lifetime, as they sharpen their skills and train with the best culinary experts in the business. Our superstar mentors will each coach a team of cooks, who they hand pick based on their dishes alone. In each episode there are two challenges; a team challenge and an individual challenge. At the end of each show the mentors must decide together who to eliminate.