LONDON, Tuesday, December 5, 2023: Red Arrow Studios International and Bomanbridge Media have signed an exclusive agreement that will see the Singapore-headquartered company represent Red Arrow’s formats and finished programs catalogs across Southeast Asia, Hong Kong and Taiwan. In mainland China, Bomanbridge will represent Red Arrow’s formats. The agreement will be in effect at this month’s Asia Television Forum (ATF), which takes place in Singapore from December 5-8.
Joyce Droese, Red Arrow Studios International’s Sales Manager for Asia, Nordics, Africa & Inflight will manage the relationship, which excludes India, Japan and Korea.
Bomanbridge has already had experience working with Red Arrow Studios International’s content, having successfully negotiated a production deal for Red Arrow’s multi award-winning social experiment format Old People’s Home for 4 Year Olds in Mongolia. The show will launch on December 9 on the country’s flagship entertainment channel, Edu TV. This deal was negotiated by Baigalmaa Batbeleg, who recently joined Bomanbridge to run its Ulaanbaatar-based office.
Red Arrow Studios International’s catalog spans formats, scripted and factual entertainment content and includes hit titles such as smash-hit relationship format Married at First Sight; premium English-language dramas like Vienna Blood and Departure; award-winning factual content, such as the prestigious The Weekly: Special Edition collection, plus an extensive collection of TV movies.
Key titles for ATF from Red Arrow Studios International include The Gone, a taut, mystery drama series starring Richard Flood (Grey’s Anatomy) and Michelle Fairley (Game of Thrones), and Plan B, a high-concept psychological drama about a man on a desperate and relentless quest to save his relationship using time travel, starring Patrick J. Adams (Suits).
Joyce Droese said: “We are delighted that Bomanbridge will be helping to represent our content across Asia. It’s an important region for us and, following on from the Old People’s Home for 4 Year Old’s format deal in Mongolia, we are sure that Sonia and the team will do a great job extending the reach of key Red Arrow shows, like Married at First Sight, across the region.”
Sonia Fleck, Bomanbridge’s CEO, added: “We are very excited about this new relationship; cultivating a new alliance with Red Arrow Studios International comes at an opportune moment. Scripted remakes and proven formats are in demand and rising. Together, Bomanbridge and Red Arrow Studios International will offer a fresh slate of creativity. As we proudly unveil Red Arrow’s catalogue at ATF, we celebrate a partnership that promises to offer great storytelling across the vibrant landscape of Asia.”